Event promotion

Event promotion

  • Image of freshers event

Maine Freshers' Event

How your event will be promoted

Registration deadlines are listed on the Event registration page.

  • Events registered on or before the first deadline will be promoted fully, as outlined below
  • Events registered between the first and final deadlines will be promoted only on the Freshers’ Events web page and, where possible, on Facebook

Please contact the Alumni Engagement team if you are unsure when your event was registered.

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Web and Facebook

Events will be listed on the Freshers’ Events web page. Adverts promoting the Freshers' Events series will be posted to many Cambridge Facebook pages and groups aimed at offer holders and freshers (example), and also published on the University's arrival and new undergraduates web pages.

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Colleges

College Admissions and Tutorial Offices will be asked to promote Freshers' Events in their welcome information to incoming students. Schools Liaison Officers and JCR/MCR officers will also be asked to promote the events.

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Faculties and departments

Faculty and departmental staff will be asked to promote the Freshers' Events series to incoming students.

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International Student Office

If you are hosting an event outside the UK, the International Student Office will send a direct invitation to your event to, specifically, incoming postgraduate students from the country in which the event is taking place. The email will be sent approximately three weeks before the event. Additionally, an advert promoting the Freshers' Events series will be placed in the International Student Guide.

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Across the University

A number of student-facing teams will be asked to promote the events, including:

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How you can promote your event

You too can promote your Freshers' Event.

Please do not contact the Colleges directly to promote your event. The Colleges have requested that all contact with them is made via the Alumni Engagement team. Thank you.

  • Facebook: you can promote your event by creating a public event posting. There are also many Cambridge Facebook groups for offer holders/freshers (example) that you could search for and then join, message or post to, in order to promote your event. If your Group does not have a Facebook account, this is a good opportunity to get one up-and-running. The Oxford and Cambridge Society of India’s Facebook page is a good example
  • Previous attendees and volunteers: if you have hosted a Freshers’ Event before, why not ask previous attendees and volunteers (such as current students and recent graduates) to promote your event? You could also invite them along
  • Local schools and colleges: you are welcome to ask the schools and colleges in your Group’s area to promote your event to students with an offer or confirmed place. Please contact the Alumni Engagement team if you would like assistance with writing a letter for this purpose. Organisers of UK events can also contact the Alumni Engagement team for the addresses of the schools and colleges in your area and seek assistance from your local Schools Liaison Officer. Think about the timing of your letters to schools and colleges. For example, UK Groups must not contact schools and colleges during the UCAS embargo period. Additionally, for UK schools, summer is not a good time because of exams in May and June. Over the summer holiday, the head teacher is often away and the general focus will be on results and university places. Contacting head teachers after offers are made (in mid to late January) and before May, is likely to be better

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Student contact details for direct invitations

The Alumni Engagement team is sometimes asked by organisers for the names and contact details of incoming students from their country or region, for the purpose of the Group sending direct invitations to them. The University's data protection policy prevents us from sharing such information with Groups. Nor are we permitted to send direct invitations to incoming students on behalf of Groups.

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