The future of marketing: insights from global marketing and communications leaders
Friday 24 September 2021, 2.00pm to 2.50pm BST
Hear from University of Cambridge alumni who are leading marketing and communications experts as they discuss the future of marketing, its role in business and society, new and emerging approaches in marketing and what it all means for businesses and organisations in the 2020s.
Kamyar Naficy and Rohit Jayakaran will chair this panel.
Speakers
Claire Dixon (Sidney Sussex 1991)

Claire is responsible for corporate affairs, brand and marketing at Standard Chartered, one of the world’s leading financial and banking institutions, where she is a member of the Management Team. She is a seasoned communications expert who has led teams at global brands in a variety of sectors, in Europe and the US.
Eve Williams (Murray Edwards 2001)

Eve is Chief Marketing Officer, UK at eBay, the multinational e-commerce corporation. She was previously Global Brand Experience Director at ASOS.com and Managing Director at Cedar Communications.
Antonia Wade (Newnham 1995)

Antonia Wade is Global Chief Marketing Officer at PwC. She was previously Chief Marketing Officer at Capita and held senior marketing, communications and strategy roles at Thomson Reuters, Accenture and HM Treasury.
Kamyar Naficy (Queens' 2001)

Kamyar Naficy is the founder and principal of KNECTCOMMS, a specialist marketing and communications consultancy to the finance, technology and professional services sectors. Previously, he worked in senior marketing and communications roles at JP Morgan, London Stock Exchange Group and UniCredit. Earlier in his career, Kamyar was a financial analyst in investment banking and a business analyst in management consulting. He is a graduate of the University of Cambridge and the London School of Economics.
Rohit Jayakaran (Executive Education: ALP 2019)

Rohit Jayakaran is an experienced Marketing and Digital professional based in Dubai. Rohit has a passion for building brands, making data meaningful and using technology to achieve business objectives. Currently he works as the Head of Digital (Audio and Music) at the MBC GROUP, which is the largest media company in the Middle East & North Africa region.
Booking information
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